Can’t We Do the Same Thing?
This weekend I gave a presentation for Avvo’s Lawyernomics Conference in Las Vegas. I was talking about the subject of my new book and giving examples of the online marketing tools that branded networks provide for lawyers in their network to use to connect and work with clients online. There were several great questions from the audience throughout, but one question in particular struck me: Couldn’t we use the same techniques the branded networks are using on our own law firm sites?
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