Archive for the ‘Marketing’ Category

Social Media for the Legal Professional

This past weekend I presented a CLE session for the North Carolina Association of Women Attorneys (NCAWA) annual meeting on the topic of social media for legal professionals. Anyone involved in virtual law practice needs to understand social media and how it can be used to market a virtual law office, but also about how [...]

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Adding to the Virtual Law Practice Debate

Lee Rosen set off a series of blog posts written by other attorneys related to virtual law practice last Friday.  I’ve posted some comments on the different posts, starting with Lee’s.  So rather than re-hash the debate, I’m going to link to the different posts below in the order they were written. There different ways to approach [...]

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Pop-Up Disclaimers on Florida Attorney Websites?

Take a look at the new Florida State Bar rule on attorney online advertising, 4-7.6 “Computer Accessed Communications.”  In particular take a look at page 10 of the PDF. The ABA Journal also ran an article this week on the rule. Fortunately, the State Bar is holding off on the rule enactment until August 16th [...]

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Marketing a Virtual Law Office – Guest Post for Mass. LOMAP

The second post in my three-part series on virtual law practice has been published on the Massachusetts Law Office Management Assistance Program (LOMAP) blog.  This post discusses how to market a virtual law office while complying with state bar rules and regulations regarding law practice marketing and advertising.  From the post: Marketing a virtual law [...]

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Lawyerist Guest Post: Marketing Unbundled Legal Services in a DIY Economy

Here is a link to a recent guest post I wrote for the Lawyerist blog about marketing unbundled legal services. It has basic advice for the virtual law practice providing unbundled legal services to clients online.  From the post: How do you market a law firm as a provider of unbundled legal services? As with [...]

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NC State Bar Journal Covers the Online Legal Professional

Attorneys practicing law online and licensed in North Carolina may be interested in checking out the fall issue of the North Carolina State Bar Journal.  Several of the articles in the issue cover topics related to attorneys creating online presences, including avoiding ethical risks for law firm websites and using social networking, such as Facebook, Twitter and blogging.  As with [...]

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Twitter and the Virtual Law Office

I’ve been using Twitter on almost a daily basis since last summer as @StephKimbro.  I started using it out of curiosity and am at over 1400 updates.  I have met many new people both in the legal profession and in other industries through Twitter.  Like anything else online, it requires savvy filtering skills.  I use [...]

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Virtual Law Office Listed as a "Law Firm Website That Works"

The April edition of the ABA Journal published an article entitled Law Firm Websites That Work.  Under the category “Virtuality”, my virtual law practice is described along with illinoisdivorce.com. The article consulted a list of panelists to provide suggestions for law firm websites that are productive in the categories of branding, solo, innovation, virtuality, all [...]

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How to Get Online Clients – Marketing A Virtual Law Practice

I’ve been working closely with attorneys who are launching web-based virtual law practices powered by VLOTech.  I provide them with marketing suggestions and tips based on my own virtual law practice experience and share lessons I’ve learned from such wise attorneys as Lisa Solomon, Susan Cartier Liebel, Grant Griffiths, and others who have been generous in sharing their time [...]

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