Today I gave a presentation which was live but also webcast for the Chicago Bar Association.More »
Archive for the ‘Marketing’ Category
The NY State Bar Association Committee on Professional Ethics has published a new ethics Opinion 964 on April 4, 2013 that affects virtual law offices.
The opinion is more related to lawyer advertising rather than about virtual law offices but it affects advertising for virtual, traditional and hybrid delivery models. The opinion was prompted by an inquiry from a lawyer who delivers immigration law services primarily online. Like many lawyers with virtual law offices, the lawyer rarely meets with clients in person and communicates using video conferencing and other digital methods of communication.
Below are a couple of the events I’m scheduled to attend this month. I have not had time to blog because I’ve been finishing up the edits to my book about online marketing tools and branded networks. It is now slated to come out the first of June. I have a couple other articles or chapters that [...]More »
This past Friday, I gave a presentation at the ReInvent Law conference in Silicon Valley. There were 500+ attendees registered and some really interesting speakers. The focus of my talk was about the subject of my new book: lawyers, especially solos and small firms, should learn to collaborate with branded networks and where we are at this stage in that process.More »
I’ve created a new page on this blog for my new ebook: Consumer Law Revolution. This ebook is the precursor to my full book that should be published by the ABA LPM sometime later this year. The ebook provides an introduction to the concept of branded networks and online marketing tools for lawyers. I researched almost all of the legal tech startups and branded networks from both the lawyer and consumer perspective. These case studies are in the full book as are all of the important ethics issues surrounding lawyer’s collaboration with these companies to engage with and provide legal services to the public.More »
Every six months I used to write a post with a list of virtual law practice updates or items that had been “in the news.” Elawyering and virtual practice have become so mainstream these days that doing this would result in a ridiculously long list of references. Instead, I’m going to compile a list of my top 15 predictions for the coming year that relate to virtual practice.More »
This is the slide deck from our final online session from the Univ. of Dayton School of Law Digital Lawyering Program. It covers time management, the future of social media, its application to the legal profession, and our deliverable for the session. The students were asked to create a social media policy for a law practice to prove competency in the subject matter. In the course, we covered Facebook, LinkedIn, Google+, Pinterest, and Twitter as the core platforms, reviewed management and analytic tools, privacy and security settings, ethics rules and opinions, and more.More »
These are the slides from my part of the panel presentation from the College of Law Practice Management (COLPM) Futures Conference last Friday at Georgetown Law Center in D.C.More »