Tag: online legal services

  • A Revolution that Combines Humans & Computers

    Darryl Mountain, a fellow member of the ABA eLawyering Task Force, has just published “An Update and Reconsideration of Chrissy Burns’ ‘Online Legal Services-A Revolution that Failed?’” in the European Journal of Law and Technology, Vol. 1, Issue 3, 2010.   If you haven’t yet read Chrissy Burns’ article which she published as her PHD Dissertation in 2007 at the University of New South Wales. School of Law, start there first.

    Mountain’s article touches on each of Burns’ thesis points, including “the knowledge acquisition bottleneck, combining people and software, combining different technology paradigms, and combining people from different backgrounds.”  Mountain’s concludes that in the past several years since Burns’ thesis was published online legal services have continued to develop and grow in use among legal professionals and the public.  (more…)

  • Potential New Regulation of Online Advertising Will Negatively Impact Solo and Small Firm Virtual Law Offices

    There are two weeks left to submit comments to the ABA Ethics Commission 20/20 regarding its two issues papers related to cloud computing and online marketing.  I wrote about the cloud computing issues paper here, but as several fellow virtual law practitioners have pointed out to me, it is the second issues paper on the use of Internet-based client development tools that we need to be more concerned with. 

    I use most of the web-based “tools” that the paper addresses, including blogging, websites, and social and professional networking services.  I do not use pay-per-click advertising for my virtual law office.  I tried Google AdWords early on and found that I did not have the advertising budget to make it work effectively for my practice.  But without these other methods, I’m sure I would not have a virtual law office today.  At this point in my practice development, I use most of these methods to network with other legal professionals more than as a client development tool, but at what point does building a reputation for your practice turn into client development? 

    How could the virtual law practitioner possibly compete without using online marketing methods?  It would not be possible.  BigLaw firms setting up a virtual law office would have the financial resources to accomplish this, but certainly not a solo, small or even mid-sized firm.   LegalZoom, USLegal Forms and other online legal service companies are allowed to drop millions on aggressive, direct online advertising to the public.  Yet, online networking by attorneys is the big public threat?

    As a small business owner it seems absolutely ridiculous to me that I would be not be able to use the most current and effect methods of marketing my services.  I have been and always will be aware of and in compliance with my state bar’s rules and regulations regarding attorney advertising.  They are necessary, and I’m glad there are there because these rules set a high standard for advertising for professionals by ensuring that unscrupulous attorneys do not mislead or take advantage of the public.  It’s part of what sets us apart as a profession with a responsibility to the public we serve.  (more…)

  • Service of Process in a Virtual Law Firm

    More virtual law firms are springing up that combine a traditional litigation practice with the features of a virtual law office.  Members of these virtual firms use the online law office as a way to communicate and collaborate on case matters and to work remotely.  Their clients use the client portal as a way to keep current on the status of their case, review documents, avoid numerous in-office visits and to pay their legal fees online.  Some litigation practices, depending on the state bar’s rules, are foregoing the office lease and meeting with clients in shared office spaces with virtual receptionists (if you are a licensed NJ attorney, stick w/the brick & mortar expenses). 

    One of the questions I hear from litigation-based virtual law firms is how to handle service of process online.   (more…)

  • Avvo Webinar Posted: How to Operate a Virtual Law Office

    Here is the recording from the webinar I presented on November 9th for the Avvo blog.  It provides an introduction to virtual law practice, looks at some case studies of how attorneys are setting up virtual law offices and then dives into researching the technology, ethics issues and ends with marketing a virtual law office.  This webinar had great interaction from the attendees who broke up the presentation with thoughtful questions. 

    [As a side note, I finally claimed my Avvo profile this month.  I was hesitant because I wasn’t sure how their rating system would handle a virtual law office.  Most referral databases are limited by geographic location and just don’t work well with a virtual law office that draws clients from across the attorney’s jurisdiction rather than their place of business or residence if they work from home.  I was pleased to find out that I could post my PO Box address rather than my home address in the profile.  The fact that I operate a virtual law practice did not seem to hurt my ratings at all. ]

  • Lawyerist Guest Post: Receiving a Digital Education

    The following is an excerpt from my recent guest post for the Lawyerist blog discussing a mini-conference on educating the digital lawyer that I attended last week at Harvard Law sponsored by the Berkman Law Lab. 

    Below are a few examples of courses or programs that are successfully working to provide a digital education.  Some of them have links to resources for the course or to online publications by the educator.  …

    I’m happy to say that the following examples are just skimming the surface of what seems to be a long overdue evolution in legal education. Thankfully several of the advancements are multidisciplinary with a strong emphasis on innovation in delivery of legal services through entrepreneurship.  No matter how far removed you may be from your law school days, the quality of digital education available for current students impacts our entire profession and is worth our support.

    – The Berkman Center’s Law Lab – Check out the Digital LLC project and Cloud Law.

    – Prof. Clark Cunningham, Georgia State University – Uses Clio to introduce students to cloud-based practice management.

    – International Forum on Teaching Legal Ethics and Professionalism – open to explore or register and post content, teaching materials, etc. (in beta)

    – Prof. Paul Maharg,University of Northumbria Law School – Check out the slideshare presentations.   In this open source learning and teaching environment, law students enter a virtual world to conduct simulated legal transactions.

    – Prof. Brian Donnelly, Columbia University – Lawyering in the Digital Age Clinic

    – Prof. Ronald Staudt, University of Chicago-Kent School of Law – Justice and Technology Practicum

    – Prof. Oliver Goodenough, Vermont Law School – Digital Drafting course. Video or audio of the Berkman Center’s session with John Clippinger and Oliver Goodenough on Cloud Law, Finance 3.0, and Digital Institutions.

  • Law Society of British Columbia Comments on Virtual Law Practice

    The fall issue of the Law Society of British Columbia’s Benchers’ Bulletin published an article entitled “The real world of virtual law firms.”   Quotes from practice management advisers from the Law Society of British Columbia (LSBC) contain misleading assumptions about elawyering and virtual law firms.  A lack of education about how virtual law firms are operating seems to be replaced with fear tactics. Unfortunately, this leads to misunderstanding and confusion for the practitioner attempting to deliver legal services online.

    Nicole Garton-Jones, owner of Heritage Law BC, a virtual law firm in Canada, wrote a blog post on slaw.ca last week taking note of the most egregious misstatements from the article.  (more…)

  • Review of PA Ethics Opinion on Virtual Law Offices

    Entitled “Ethical Obligations on Maintaining a Virtual Office for the Practice of Law in Pennsylvania”, the PA Bar Association Committee on Legal Ethics and Professional Responsibility published its FEO 2010-200 this month.  The opinion is in stark contrast to the out-dated thinking in the ethics opinion discussing virtual law offices published this past spring by its neighboring state of New Jersey.

    FEO 2010-200 defines virtual law office (VLO) as

    “a law office that exists without a traditional physical counterpart, in which attorneys primarily or exclusively access client and other information online, and where most client communications are conducted electronically, e.g., by email, etc.”  

    The opinion recognizes that there are different forms of virtual law practice and specifically states that it is not addressing issues related to “client portals” or cloud computing because both traditional and virtual offices may use these. 

    There are several questions that the 14 page opinion addresses including the following: 1) whether an attorney may operate a VLO in the state, 2) using a VLO to work from home or or in locations outside PA, 3) listing a physical address in ads for the VLO or letterhead, 4) using a PO box as the address, 5) if a geographic location must be given to the client letting them know where the attorney will handle the services or meet with them, 6) for a multiple attorney firm, if it is necessary to disclose all of the cities and states from which those attorneys are performing their services, 7) if the firm or attorney with a VLO can claim that fees are lower than a traditional law office, 8 ) compliance with the duty of confidentiality, 9) if the attorney does not meet face to face with clients, if there are other steps required to confirm client identity and handle issues such as diminished capacity.   In clear format, the opinion then lists the direct answers to each of these issues before jumping into its analysis of the PA rules of professional conduct as applied to VLOs. (more…)

  • Book Release — Virtual Law Practice: How to Deliver Legal Services Online

    I’m pleased to announce the publication of my book Virtual Law Practice: How to Deliver Legal Services Online through the ABA LPM Publishing.  The book was written to be a practical, how-to manual for attorneys who want to deliver legal services online by creating a virtual law office. It addresses virtual law practice that is either completely web-based or where a firm has integrated a virtual law office into a traditional practice management structure.   

    The goal of the book is to guide anyone interested in the concept of virtual law practice through the different management structures, technology options, ethics and malpractice issues, marketing methods, daily management, and really serves as a how-to guide for practical implementation.  The book is full of case studies from attorneys engaged in virtual law practice and elawyering as well as advice from practice management advisors, IT & security professionals, and marketing and business professionals among others.  The book includes an glossary of terms related to virtual law practice and an appendix of state-by-state ethics rules and opinions and other resources related to virtual law practice.  Because the technology involved in creating and maintaining a virtual law office changes so frequently, I intend to update the information in the book on this blog as necessary. 

    Please check out the book at the ABA Bookstore and check back here for updates on the topic. Thanks to everyone who supported me in this endeavor, and my gratitude especially goes out to those attorneys who took the risk in forging ahead with virtual law practice in its various forms over the years!

  • Following the Virtual Lawyer Mindset

    Jay Fleischman has a thought-provoking post up on his blog entitled “Being a Virtual Lawyer is all Mindset, Not Technology.”  You can read my comment below the post.

    Jay writes that regardless of the form of technology you use to operate a virtual law office, the key is having the right attitude to go with it.  He’s right.  To take advantage of the benefits that the technology gives us to make our professional lives more flexible, we have to be able to change our work habits and know when to unplug. 

    However, I would add that the choice of technology is a factor in coming to this mindset and is going to differ depending on the comfort level of the attorney.  Some attorneys are more tech-savvy and experienced working online than others.  What is easy for one attorney to set up and work with clients is not going to be easy for another attorney with less experience.  That will affect their ability to enjoy the benefits of operating a virtual law practice. (more…)

  • Massachusetts LOMAP Blog: Intro to Virtual Law Practice & Unbundling Legal Services Online

    I’ve written the first in a three-part series of guest posts for the Massachusetts Law Office Management Assistance Program (Mass LOMAP). The series covers a basic introduction to virtual law practice and delivering unbundled legal services online.  The other two posts will discuss marketing best practices and ethics issues in virtual law practice.  From the first post:

    Two influential forces are driving attorneys and law firms to consider delivering legal services online. The first is the increase in our clients’ expectations for more accessible and affordable legal services through the use of technology. The second is the changing landscape of the legal marketplace and the need for firms to find different means of obtaining a competitive advantage. Larger law firms continue to downsize and consider outsourcing, and more attorneys, many newly-licensed, are opening solo and small firm practices across the country. Virtual law practice provides a way for the legal profession to meet the needs of the general public for greater access to justice, while also addressing the practice management needs of the professionals who serve the public.

    Check out the rest of the guest post.  I’ll post links to the next two in the series when they go up on the LOMAP site.  Thanks to Jared Correia for the opportunity to share this information!

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