Tag: Lawyerist

  • Lawyerist Guest Post: Marketing Unbundled Legal Services in a DIY Economy

    Here is a link to a recent guest post I wrote for the Lawyerist blog about marketing unbundled legal services. It has basic advice for the virtual law practice providing unbundled legal services to clients online.  From the post:

    How do you market a law firm as a provider of unbundled legal services? As with all attorney marketing, the practical considerations must fall in line with the ethical requirements of our profession. To market unbundled legal services, a firm might consider the following:

    And then it goes on to discuss each of these topics in more detail.

    1. Size up the competition

    2. Plan out unbundled services and packages

    3. Invest more in online marketing

    4. Network, network, network

    5. Educate prospective clients

  • Lawyerist Guest Post on Setting Up a Virtual Law Office

    My guest post for the Lawyerist, Adding a Virtual Law Office to your Practice, went up today.   From the post:

    Delivering legal services online is a growing method of law practice management as both attorneys and clients find ways to benefit from the use of the technology. However, a virtual law office (VLO) is not only for attorneys wanting to operate a completely web-based practice; it can integrated into a traditional, brick-and-mortar law practice, too.

    Read the rest of the post.

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