Last week I gave a brief presentation for the Legal Services National Technology Assistance Project (LSNTAP) about developing policies for online social networking. While researching for the presentation and round table discussion, it occurred to me that having a policy in place for social networking is a wise idea for a virtual law practice. Considering that a great deal of the marketing and professional networking for a virtual law practice is going to be handled online using social networking tools, it makes good sense to establish a policy for your practice whether you are a solo practitioner or a medium-sized online law practice with virtual assistants.
If you haven’t already, please check out Carolyn Elefant’s ebook Social Networking for Lawyers: The What, Why and How. This is a good resource regarding the use of social networking for legal professionals and could be useful for developing your own social networking policies for a virtual law practice.
Here are some social networking policy suggestions from my presentation that can be applied to a virtual law practice: (more…)