Posts Tagged ‘marketing a VLO’

"In the Meantime…" — Temporary Operation of a Virtual Law Office

Over the past year I’ve spoken with attorneys who have been laid off from Biglaw firms and are seeking new positions or attorneys who have just passed the bar and are having trouble finding a position to launch their legal careers.  Both groups of individuals are working hard to establish or reinvent themselves within the [...]

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Twitter and the Virtual Law Office

I’ve been using Twitter on almost a daily basis since last summer as @StephKimbro.  I started using it out of curiosity and am at over 1400 updates.  I have met many new people both in the legal profession and in other industries through Twitter.  Like anything else online, it requires savvy filtering skills.  I use [...]

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How Will Virtual BigLaw Affect Solo/Small Firm VLOs?

It was predictable that BigLaw would find a way into the world of virtual law practice. This week’s most popular legal news article was the introduction of Venture Law Group’s new law firm concept, Virtual Law Partner. This new virtual law firm has the goal of becoming BigLaw for the virtual practitioner and boasts of creating [...]

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Legal Directories and a Virtual Law Office – What’s Your Address?

This week I’m considering giving online legal directories another chance. As more and more attorneys are dropping out of Martindale Hubbell, I recently turned to Findlaw’s online directory options. I formerly had a listing with Lawyers.com and was unhappy with the unprofessional splash page that they insisted on setting up for me. Why they would [...]

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Client Building for the VLO

Building a client base for a vlo requires out of the box thinking. I’ve found that networking works best when I use other popular online networking mediums that are frequented by the online public, my potential clients. The no-brainer is advertising my vlo on free lawyer referral websites or in free classified ad sections like [...]

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Starting a Debate

In marketing my virtual law practice, I’m considering throwing a little fuel on the fire. It’s well known that the law is a very traditional profession. The basic staples of a traditional law practice are proudly guarded as sacred by the old guard; business rules proven time and time again to work so why change [...]

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