marketing a VLO

“In the Meantime…” — Temporary Operation of a Virtual Law Office

October 28, 2009 by Stephanie Kimbro Leave a Comment

Over the past year I’ve spoken with attorneys who have been laid off from Biglaw firms and are seeking new positions or attorneys who have just passed the bar and are having trouble finding a position to launch their legal careers. Both groups of individuals are working hard to establish or reinvent themselves within the […] ...READ MORE

Twitter and the Virtual Law Office

May 5, 2009 by Stephanie Kimbro Leave a Comment

I’ve been using Twitter on almost a daily basis since last summer as @StephKimbro. I started using it out of curiosity and am at over 1400 updates. I have met many new people both in the legal profession and in other industries through Twitter. Like anything else online, it requires savvy filtering skills. I use […] ...READ MORE

How Will Virtual BigLaw Affect Solo/Small Firm VLOs?

July 19, 2008 by Stephanie Kimbro Leave a Comment

It was predictable that BigLaw would find a way into the world of virtual law practice. This week’s most popular legal news article was the introduction of Venture Law Group’s new law firm concept, Virtual Law Partner. This new virtual law firm has the goal of becoming BigLaw for the virtual practitioner and boasts of creating […] ...READ MORE

Checklist for Opening a Virtual Law Office

July 3, 2008 by Stephanie Kimbro 6 Comments

The following is a basic checklist for attorneys considering opening up a virtual law practice. ___ Choose a VLO hosting company and find out what it will require in order to set up your VLO. Of course, I’m biased, but I recommend Virtual Law Office Technology (VLOTech). ___ Register a domain. ___ Retain a website […] ...READ MORE

Legal Directories and a Virtual Law Office – What’s Your Address?

February 5, 2008 by Stephanie Kimbro Leave a Comment

This week I’m considering giving online legal directories another chance. As more and more attorneys are dropping out of Martindale Hubbell, I recently turned to Findlaw’s online directory options. I formerly had a listing with Lawyers.com and was unhappy with the unprofessional splash page that they insisted on setting up for me. Why they would […] ...READ MORE

Client Building for the VLO

January 5, 2008 by Stephanie Kimbro 2 Comments

Building a client base for a vlo requires out of the box thinking. I’ve found that networking works best when I use other popular online networking mediums that are frequented by the online public, my potential clients. The no-brainer is advertising my vlo on free lawyer referral websites or in free classified ad sections like […] ...READ MORE

Starting a Debate

July 12, 2006 by Stephanie Kimbro Leave a Comment

In marketing my virtual law practice, I’m considering throwing a little fuel on the fire. It’s well known that the law is a very traditional profession. The basic staples of a traditional law practice are proudly guarded as sacred by the old guard; business rules proven time and time again to work so why change […] ...READ MORE