Two new options for consumer legal services entered the market in the past week. They are different in nature, but both provide alternatives for legal assistance and guidance. Both include different levels of legal guidance from licensed lawyers and some elements of self-help and unbundling of legal services. My stance on that has been that […]
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Online Legal Services Gets a Boost from ABA & Rocket Lawyer Partnership
I was surprised and happy to hear the news today that the ABA announced its partnership with Rocket Lawyer on a pilot project to help match up ABA members with online clients.
I’ve been researching and writing about lawyer collaboration with branded networks like Rocket Lawyer for the past couple of years with a focus on ethics issues and best practices. I wrote a book about the best practices for lawyers who wanted to work with these companies and make connections with clients through them.
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Video – Disruptive Innovation in Legal Services at Harvard
Last week I attended a conference hosted by Harvard Law School’s Program on the Legal Profession, entitled “Disruptive Innovation in the Market for Legal Services.”
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15 Questions Before Unbundling Legal Services
I was thrilled to read that unbundling was mentioned several times at Reinvent Law in NYC last Friday. Unbundling, or limited scope representation, is the primary delivery method used by many of the newer, online methods of legal service delivery.
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Bona Fide Office Rule In the News Again
The Bona Fide Office Rule has reappeared in the news again. I’ve written about the Bona Fide Office rule here several times, mostly with regard to New Jersey’s joint ethics opinion on the subject. Other states have been revisiting surrounding issues in terms of the lawyer’s requirements to provide certain contact information on his or her website or other advertising and in that requirement calling for some physical office address.
Bona Fide Office rules discourage lawyers from finding alternative and often more affordable methods of delivering legal services to clients. Requiring that a member of the bar provide contact information to the regulatory body is obviously necessary. Requiring that a lawyer provide his or her clients with a reliable method of contacting the lawyer is also necessary.
However, a lawyer does not need to maintain a traditional, physical law office seven days a week during 9-5 business hours in order to accomplish either of these. He or she does not have to retain the services of an employee to work at that law office in order to answer the phone when the lawyer is not present to accomplish adequate and reliable communication with his or her clients.
The Supreme Court of Delaware recently issued an Opinion that suspended a lawyer who worked from his home office in Pennsylvania while practicing Delaware law. The lawyer’s violation of their Bona Fide Office Rule 12 was not the only item at issue in this opinion which is why I will not go into it in detail except for their discussion of the Bona Fide Office Rule which will mostly like be read by other lawyers in Delaware and potentially discourage them from considering virtual law practice and delivering legal services online to clients.
According to the Court:
“[t]he Rule requires that the office “be a place where the attorney or a responsible person acting on the attorney’s behalf can be reached in person or by telephone,” and have “the customary facilities for engaging in the practice of law.”
There is no mention of the possibility of the lawyer working from home and delivering legal services in unbundled fashion to his or her clients. There is no mention of the use of temporary/as needed renting of office space so that the lawyer can meet with the clients for full service representation, but continue to conduct the majority of their work with clients online. There is technology available to securely work with clients online. This technology decreases the cost of overhead of a traditional law office which in turn decreases the cost of legal fees. There is NO EXCUSE why States should not consider alternative forms of legal service delivery.
The lawyer that was suspended in this case was only using the phone to call his clients. There was no mention of any secure client portal or other virtual law office technology. But it’s the way that the Court addressed the Rule in their Opinion that disturbs me. They must start thinking outside of the Bona Fide Office Rule. It does not make sense anymore on so many levels to restrict how lawyers communicate with clients to in-person visits. Supporting a Bona Fide Office Rule is barrier that is going to continue to discourage lawyers from finding innovative and cost-effective ways to serve the public and increase access.
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Regulating Lawyer Online Advertising? Welcome to the Party.
I was on a call last night preparing for a panel presentation at the Univ. of San Francisco where we will be discussing lawyer advertising and regulation. The event is entitled Legal Ethics in the 21st Century: Technology, Speech, and Money. I’m going back through some of my materials on this topic and thought I’d share. The below is a sidebar from my book about lawyer online advertising. With the Florida Bar going crazy with restrictions on lawyer blogs, it’s time to start pushing this matter forward.
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Infographic: Technology in Legal Education
Technology in Legal Education Infographic
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Video: ReInvent Law Presentation
This is the video of my “ignite-style” presentation at the ReInvent Law Conference in Silicon Valley a couple months ago. I’m speaking at a super fast pace about branded networks, lawyer advertising, and online delivery of legal services.
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Writing, Writing and More Writing
A few articles to note:
•A Symposium on Justice, Lawyering and Legal Education in the Digital Age will be held by Chicago-Kent College of Law this week in conjunction with the CALI’s 2013 Conference for Law School Computing. Richard Granat and I co-wrote an article entitled The Teaching of Law Practice Management and Technology in Law Schools: A New Paradigm, for the symposium which has been published in the law school’s law review.
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Online Legal Marketplace Book Release
My new book about the online legal marketplace, Consumer Law Revolution, was released today from the publisher and pre-orders should be shipping this week. I’m excited to share this book with the legal profession. It dives into an area that is growing in practice and where we don’t have clear, established best practices to guide us. The online legal marketplace naturally involves technology and the unbundling of legal services, but also new forms of online lawyer advertising and collaboration with non-lawyer legal service companies that provide online marketing tools and platforms for lawyers to connect with consumers.
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