Archive for the ‘Ethics’ Category

15 Questions Before Unbundling Legal Services

I was thrilled to read that unbundling was mentioned several times at Reinvent Law in NYC last Friday. Unbundling, or limited scope representation, is the primary delivery method used by many of the newer, online methods of legal service delivery.

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Bona Fide Office Rule In the News Again

The Bona Fide Office Rule has reappeared in the news again. I’ve written about the Bona Fide Office rule here several times, mostly with regard to New Jersey’s joint ethics opinion on the subject. Other states have been revisiting surrounding issues in terms of the lawyer’s requirements to provide certain contact information on his or her website or other advertising and in that requirement calling for some physical office address.

Bona Fide Office rules discourage lawyers from finding alternative and often more affordable methods of delivering legal services to clients. Requiring that a member of the bar provide contact information to the regulatory body is obviously necessary. Requiring that a lawyer provide his or her clients with a reliable method of contacting the lawyer is also necessary.

However, a lawyer does not need to maintain a traditional, physical law office seven days a week during 9-5 business hours in order to accomplish either of these. He or she does not have to retain the services of an employee to work at that law office in order to answer the phone when the lawyer is not present to accomplish adequate and reliable communication with his or her clients.

The Supreme Court of Delaware recently issued an Opinion that suspended a lawyer who worked from his home office in Pennsylvania while practicing Delaware law. The lawyer’s violation of their Bona Fide Office Rule 12 was not the only item at issue in this opinion which is why I will not go into it in detail except for their discussion of the Bona Fide Office Rule which will mostly like be read by other lawyers in Delaware and potentially discourage them from considering virtual law practice and delivering legal services online to clients.

According to the Court:

“[t]he Rule requires that the office “be a place where the attorney or a responsible person acting on the attorney’s behalf can be reached in person or by telephone,” and have “the customary facilities for engaging in the practice of law.”

There is no mention of the possibility of the lawyer working from home and delivering legal services in unbundled fashion to his or her clients. There is no mention of the use of temporary/as needed renting of office space so that the lawyer can meet with the clients for full service representation, but continue to conduct the majority of their work with clients online. There is technology available to securely work with clients online. This technology decreases the cost of overhead of a traditional law office which in turn decreases the cost of legal fees. There is NO EXCUSE why States should not consider alternative forms of legal service delivery.

The lawyer that was suspended in this case was only using the phone to call his clients. There was no mention of any secure client portal or other virtual law office technology. But it’s the way that the Court addressed the Rule in their Opinion that disturbs me. They must start thinking outside of the Bona Fide Office Rule. It does not make sense anymore on so many levels to restrict how lawyers communicate with clients to in-person visits. Supporting a Bona Fide Office Rule is barrier that is going to continue to discourage lawyers from finding innovative and cost-effective ways to serve the public and increase access.

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Regulating Lawyer Online Advertising? Welcome to the Party.

I was on a call last night preparing for a panel presentation at the Univ. of San Francisco where we will be discussing lawyer advertising and regulation. The event is entitled Legal Ethics in the 21st Century: Technology, Speech, and Money. I’m going back through some of my materials on this topic and thought I’d share. The below is a sidebar from my book about lawyer online advertising. With the Florida Bar going crazy with restrictions on lawyer blogs, it’s time to start pushing this matter forward.

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Five Tips for Lawyers Purchasing Online Lead Gen Services

Five Tips for Lawyers Purchasing Online Lead Generation Services 1.   Find out how much traffic the branded network’s site generates. Check with a company like Quantcast, which provides an estimate of the traffic generated to a single website. 2.   Find out where the company pulls in the leads. An unscrupulous company might be purchasing low-quality […]

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Digital Lawyer Legal Ed Project

I’m heading down to Florida Coastal School of Law in Jacksonville, Florida next week to record sessions for the courses I will be co-teaching for the Center for Law Practice Technology. I’ll be teaching the core course in law practice management with Richard Granat, teaching a social media for lawyers course by myself and assisting Will Hornsby in his course on Ethics of Practicing Law in a Digital World. We will be adding more courses as the project gets underway.

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State of Online Delivery – Pre-Report Overview

Last week I finished the first draft of a report for The Ark Group tentatively titled “Online Legal Services for the Client-Centric Law Firm.” This report gave me the opportunity to review the current state of online delivery internationally by private practitioners and law firms. It was a great way to update the material I […]

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Video: ReInvent Law Presentation

This is the video of my “ignite-style” presentation at the ReInvent Law Conference in Silicon Valley a couple months ago. I’m speaking at a super fast pace about branded networks, lawyer advertising, and online delivery of legal services.

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Writing, Writing and More Writing

A few articles to note:
•A Symposium on Justice, Lawyering and Legal Education in the Digital Age will be held by Chicago-Kent College of Law this week in conjunction with the CALI’s 2013 Conference for Law School Computing. Richard Granat and I co-wrote an article entitled The Teaching of Law Practice Management and Technology in Law Schools: A New Paradigm, for the symposium which has been published in the law school’s law review.

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